Beyond Keywords: Redefining Success with Boston’s Expert

Beyond Keywords: Redefining Success with Boston’s Expert

Our clientele comprises businesses from different sectors. Our experts use white hat techniques + a time-tested secret sauce that has got results for years.

Why do You Need it?

Boston, “The hub of the universe,” is one of the most populated cities in the USA. It’s the capital of Massachusetts.

DroidOwl brings affordable SEO services to our clients.

Boston is famous for many things, including the baked beans, Fenway Park, and The Boston Marathon.

Boston MA Company DroidOwl

More than 80% of the traffic that goes to different sites starts with a simple Web Search. Potential customers conduct these searches on different Search Engines like Google, Yahoo, and Bing.

This means you’ll need expert services for local SEO campaigns to rank your website on the top of these search engines to drive in more leads and grow your business.

Let’s consider Google for now. The algorithm of Google is constantly updated, and the rules are changed, so if you want to be in the game, you have to be innovative.

More than 75% of the people in Boston, Massachusetts, search for things before buying them. Search engines are so intelligent that the users don’t even have to go to some websites for the basic knowledge; they show it on the result page.

It has become difficult to stay at the top of the result pages. Here are some techniques we implement for our clients to get them the page 1 ranking.

Keywords Research

Before hustling the blogs, our consultants take time to thoroughly research keywords. Choose naturally by thinking like a customer. There are many easy ways to learn about what people mostly want.

Search quality keywords and then use these in your posts and blogs. You can use Google keyword planner, Kwfinder, and other such tools to search these.

Use long-tail keywords as compared to the generic terms. These long-tail keywords can get you better results.

For rankings in Boston, local keyword research is of utmost importance.

Quality of Blog Content

It is widely known that the content’s quality is important for better results. One of the most important factors in getting your technique to work is to use quality data in your posts.

Moreover, it is seen that some blogs only cover the basics of some topics. This will not help even if you are using all the necessary keywords.

We write content that discusses a topic in detail. Don’t compromise on the clarity and quality of the content, but the length and details are also really important.


When other websites with better ranking and domain authority get linked to your website, the credibility of your website increases. Other common techniques are being used by everyone these days, but you can gain more through this.

Publishing New Content

One blog is not going to help you entirely. You must keep posting new content to the older blogs and writing new ones.

If you have a blog written a year ago, look for the changes and write about them. Keep the blogs updated.

For example, if you write about the best search engine optimization techniques, you can add some new techniques now and then.

We do quality content writing weekly, bi-weekly, or monthly as per our Bosten-based client’s needs, niche, and plan they choose.



Never look away from the technicalities. You need to fulfill the technical requirements to get more concentration.

Meta Description

A short meta description along with 1-2 researched keywords is better. It would help if you had it in 150-160 words, and it should also cover its purpose. Use relevant words only giving away the intended right information.

Speed loading

The page must be efficient and must not take ages to get loaded. Most people don’t stay on the unresponsive pages. So use everything you can to make your site more responsive.

Websites are checked with premium tools. We then optimize the website design to reduce load time and retain that organic traffic.

Images, Videos

These things are known to attract more people as compared to words. Use these wisely.

Want to rank higher in search results?

Contact us and receive more information about business consulting, reporting, digital marketing, and Boston business.

Get a free quote and consultation from us for all of our digital marketing services. We can also design an all-in-one package specific to your website for the best results.

Areas We Serve in Boston

Allston and BrightonAllston Village✔️
Brighton Center✔️
Cleveland Circle✔️
Harvard Stadium/Charlesview✔️
Union Square✔️
Oak Square✔️
Faneuil Square✔️
Brighton Mills✔️
Lower Allston✔️
North Brighton✔️
Packard’s Corner✔️
Soldier’s Field✔️
Back BayCopley Square/Boston Public Library✔️
Commonwealth Avenue Mall✔️
Newbury Street✔️
Bay Village (South Cove)✔️
Beacon HillLouisburg Square✔️
Massachusetts State House✔️
CharlestownBunker Hill✔️
The Neck✔️
The Navy Yard✔️
Hayes Square✔️
City Square✔️
Thompson Square✔️
Sullivan Square✔️
Chestnut Hill✔️
Chinatown and the Leather District✔️
DorchesterMap of Mid Dorchester and Dorchester✔️
Adams Corner/Adams Village✔️
Columbia Point/Harbor Point✔️
South Bay✔️
Cedar Grove✔️
Fields Corner✔️
Franklin Field✔️
Grove Hall✔️
Lower Mills✔️
Jones Hill✔️
Meeting House Hill✔️
Polish Triangle✔️
Popes Hill✔️
Port Norfolk✔️
Savin Hill✔️
Uphams Corner✔️
Downtown Boston and the Financial DistrictBulfinch Triangle✔️
Combat Zone (defunct)✔️
Downtown Crossing/Ladder District✔️
Fort Hill Square✔️
Government Center✔️
Haymarket Square✔️
Post Office Square✔️
South Station✔️
Boston Theater District✔️
Christopher Columbus Park in Downtown WaterfrontEast Boston✔️
Eagle Hill✔️
Jeffries Point✔️
Orient Heights✔️
Central Square✔️
Day Square✔️
Maverick Square✔️
Boston Logan International Airport✔️
Ted Williams Tunnel✔️
Callahan Tunnel✔️
Sumner Tunnel✔️
Suffolk Downs✔️
Fenway/KenmoreAudubon Circle✔️
Back Bay Fens✔️
Kenmore Square✔️
Boston University✔️
Longwood Medical Area✔️
Lansdowne Street/Fenway Park✔️
Hyde ParkReadville✔️
Fairmount Hill✔️
Jamaica PlainHyde Square✔️
Forest Hills/Woodbourne✔️
Moss Hill✔️
MattapanWellington Hill✔️
Mattapan Square✔️
Mid DorchesterBowdoin-Geneva✔️
Codman Square✔️
Four Corners✔️
Mission Hill and LongwoodBrigham Circle✔️
Back of the Hill✔️
Parker Hill✔️
North EndAnn Street (North Street)✔️
Hanover Street✔️
RoslindaleRoslindale Square✔️
RoxburyEgleston Square✔️
Fort Hill✔️
Franklin Park✔️
Nubian Square previously Dudley Square)✔️
Roxbury Crossing✔️
South BostonAndrew Square✔️
D Street✔️
Dorchester Heights / Telegraph Hill✔️
Fort Point✔️
South Boston Waterfront/Seaport District✔️
City Point✔️
South EndSouth of Washington✔️
West EndCharles Street✔️
North Station/TD Garden✔️
Massachusetts General Hospital✔️
West RoxburyParkway✔️


Frequently Asked Questions

  1. Is it worth it for small businesses?

    It will be a long-term investment for small businesses. There is not a quick return on investment.

    The pay-off could be several years down the road. But it is a guaranteed return on investment. When a Boston business ranks high on search engines, it will bring the business more customers.

    Evidence shows that the more customers a Boston business gets from search engines, the higher the spending volume will be.

  2. Does it guarantee top rankings?

    In the world of search engine optimization, there are no rules. Those who market their website with SEO tactics will reap the rewards, while others get the leftovers.

    Unfortunately, there is no surefire way to guarantee that your website will be on top of search results, but there are certain things you can do to help your website rank higher.

Jacob is a seasoned digital marketing professional with a decade of experience in SEO, Facebook Ads, PPC, and CRO. He is passionate about implementing innovative strategies that drive results – his clients have achieved a 5.06x ROAS.

His commitment to continuous learning and client success makes him a valuable asset to any marketing initiative. Outside of work, you'll find him running, or spending time with his family.

    About this blog

    We help our clients through our services and write our novel findings through our blog to help out others.

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