As an entrepreneur or business owner, what is your biggest problem to run your online business in today’s technology-oriented world? Most probably you would answer that you’re unable to find the most reliable platform that presents all-in-one services to resolve your marketing affairs and efficiently manage your online business.
Running a successful online business in this high-tech industry is not a simple job. It demands your strenuous work, countless efforts, time, and of course a handsome amount to invest in your business.
While you have all the resources to run your online business but you cannot get time to monitor your target audience, track your conversions, build your landing pages, and host your website alone. Therefore, you start looking for the most reliable, verified, all in one solution to all your problems.
Numerous companies are offering different sorts of marketing tools and services with variable features and prices. But you cannot rely on all of them of course, you want to buy the most authentic and verified software that would help you achieve your dreamed goals without crossing your budget.
Too many choices create a lot of confusion, right! So, online marketers stop bothering for your best marketing software because here we are going to present you an unbiased clean comparison of two topmost marketing platforms, i.e. Clickfunnels vs Kartra.
In this article, we’ll provide you a detailed review of platforms, their features, pros, and cons so that you can pick the best-suited marketing tool without any puzzlement.
So let’s take a view,
What is Kartra? Brief Overview
We’ll simply define kartra as the ultimate one-stop solution to all your problems and to run your online business smoothly in one go. This is the biggest all-in-one marketing platform ever!
You must have seen many tools like this before but Kartra presents some unique features that make it stand out of the crew. This multi-functional platform was launched in 2018 by Andy Jenkins and Mike Filsaime, the two well-known online marketers who have also created a webinar jam that is one of the successful webinar applications used today.
Kartra includes everything that you want, from building landing pages to smart checkouts and purchases. So whether you’re a Small business owner, an entrepreneur, a coach, consultant, membership site builder, or a blogger Kartra is made just for you!
Kartra Features
Now let’s have a look at the bold features of Kartra that make it unique and special among all marketing software.
Website hosting
Kartra provides an amazing opportunity for you to host your website. You can be the host of your website. If you want to host from an existing website you can do so or if you want to build a new hosting page you’re welcome to do so!
Funnel builder
Funnel building is an important and basic step for any online business to move its business towards the e-commerce sector. Kartra brings the simplest and easiest way of building funnels than any other marketing platform offers.
With a simple drag&drop feature you can create each element of your page according to your needs and your business. With this amazing feature, you can connect different channels of your business like email campaigns, website pages, lead targeting, opt-in forms, checkouts, and purchases.
Kartra Affiliate program
Kartra provides one of the best affiliate management programs. You can keep a complete track of your affiliates and effectively maintain their data.
You can monitor the payments, transactions, incentives, and commissions of your affiliates through this platform. You can set any commission tier for your affiliates and stay connected to them. You can build a separate emailing list too for your affiliate links.
Kartra offers a separate product setting system for your specific and distinct products. You can tag affiliates, add payment schedules, and commission tiers through this robust affiliate program on Kartra.
Landing page builder
One of the fantastic features of kartra is that it can create beautiful interactive landing pages instantly without any hassle. You can classify pages into different categories.
If you want to use the existing page you can do so. You can edit the page according to your choice. And if you want to keep the original page you can make a copy of that and then edit it. With this stunning feature, you don’t have to make the pages from scratch.
You can create video sales pages, blogs, the home page, upsell pages, thank you pages, affiliate pages, product reviews, membership site pages, and much more. Read Clickfunnels vs Unbounce.
Email marketing tools
Kartra contains the best email marketing tools that are used to generate customized emails. You can make headers, add your testimonial and you can embed a video too if you want. With kartra Email marketing, you can run fantastic email marketing campaigns and live campaigns without any Hassel.
You can create highly automated and engaging emails with Kartra and keep a complete track of your audience through emails.
Video hosting tool
Kartra has an inbuilt video hosting feature you don’t have to go to 3rd party platforms like YouTube, Vimeo, Wistia, for running your videos. Kartra provides advanced features of these videos and they’re customizable. You can add cool features to your video, edit it, and embed it on your page.
You can add pop-ups, opt-in forms within this video feature at any point. You can also keep a track of your videos that who had watched it.
Kartra’s unique and updated video content can be uploaded to various social media platforms like Facebook, Instagram, and Twitter. It can engage and sell with the browser. It offers pop-up features and 1 click call to action features while your video is played.
Kartra template library
One of the finest features of Kartra is its built-in template library. You can easily choose your favorite design by simple drag and drop feature. You’re free to edit the text, images, font, headers, content, videos, and other elements.
You can use these templates to run campaigns, squeeze pages, building sales pages, and much more. These pre-built templates are beautiful and professionally designed.
Built-in copy samples
Another impressive feature of kartra is pre-written copy samples. You can get the best well-written samples for content creation so this will save your time and provide ease of use. Mostly other page builders offer templates with Latin texts or unoptimized texts.
But at kartra, you’ll get highly optimized, well-organized, and best-written copy samples you can make few changes in the existing copies and match your business requirements accordingly with the samples.
Split testing
If you’re confused about choosing the best landing page design for your site or the optimum sales funnel then kartra is here to help you! With its fantastic split testing feature, you can easily find out what goes best for your conversion!
Kartra split testing helps you to understand the taste of your audience. This fabulous feature allows you to test your headers, fonts, texts, colors, designs, pages, and other elements as well. In this way, you can select your high performing pages and funnels.
Kartra shopping cart
One of the incredible features of kartra is the built-in shopping cart. The main purpose of your online business is to sell your products. The whole process of shopping is made easy and swift by kartra easy to use interface. You can sell the main product, upsell, or down-sell products with this smart shopping cart.
You can also set up the payment methods including PayPal, pricing structures, trial features, checkouts, thank you notes, and a lot more!
Kartra broadcasting
If you think you’re comfortable in sending text messages to your leads then kartra offers a wide broadcasting feature for that. You can send SMS to the Target audience if you think this method is more appropriate for your online business.
Kartra membership portal
If you want to sell your courses, training material, or memberships online then Kartra is fit for that. Kartra provides the best delivery of your courses and memberships.
Its membership portal works with two options either you can give full access to your members to your content or you can drip it in modules. Kartra can not only manage your content delivery and courses but it can keep a track of your content that how your members receive your content.
Automatic Tagging and Segmentation Features
One of the exclusive features of Kartra that has beaten other marketing platforms is Tagging. With this amazing feature, you can create distinct tags on customers depending on their response.
When somebody signs up your page or site or watch your webinar you can tag that person depending on his interest. These tags can be added to the emails so that you can create a separate list of relevant customers, easily communicate with them, and send him your product details.
This will boost your conversion rates, optimize your email campaigns, and create a fine-tuned email list depending on your customer’s behavior.
Kartra Calendar
Kartra is just a simple, one-sided solution to all your problems as it completely assists you if you’re a coach or a consultant. Its fantastic calendar tool allows your customers to set up the appointments and schedules within the calendar.
Your customers can self-manage and reschedule their appointments depending upon your availability. In this way, you can attend your customers exactly on time.
With this built-in calendar feature you don’t have to spend your money with other services such as Calendarly or Book like A Boos. The most amazing thing is that you can charge for your sessions or consultation services directly through the calendar. You don’t need any 3rd party integration for that.
Kartra Marketing Campaigns
Another key feature of Kartra is the creation of marketing campaigns. You can run powerful marketing campaigns that are based on the work of a well-known and successful online marketer, Frank Kern.
You can create a campaign from scratch if you want or you can use pre-made campaign templates of Kartra. Kartra offers different marketing campaigns meant for building email lists, sales funnels, advanced automation, webinars, selling your products, e-commerce, or Book funnel campaigns.
You’ll get a complete walkthrough video about each campaign by simply clicking on the campaign templates. Once you select a campaign you’ll get access to edit it and modify it according to your business needs and offers.
Kartra Analytics
One of the biggest advantages of Kartra is that it gives you a complete track history of your leads. Once they subscribe to your email list you can track every single action of your leads.
Kartra Analytics provides you a track from building heat maps, clicking your emails, watching your sales videos, to downloading your files and documents. This feature has reduced your time and efforts as you don’t have to integrate with 3rd party services for all these tracking reports.
Kartra knows whether your pages are converting or not and your videos are being viewed by your leads or not! So you get a fully organized report of your data and leads without any errors or missing anything.
Kartra Helpdesk
One of the mind-blowing features of Kartra is expeditious customer support via its in-built helpdesk. This is the exclusive feature of kartra that you’ll not find in any other marketing platform. Kartra offers live chats and an automatic email response system.
You’ll get an immediate reply to your problems with this outstanding customer support system. With the Kartar helpdesk, you can keep a track of all the inquiries, customer’s history, their needs, and respond them through live chats, phone, skype, or a built-in trackable ticketing system.
In addition to this, Kartra offers complete training courses in learning how to use this platform. These training courses are free of cost. There’s also a Facebook group where you can discuss all your issues.
Kartra Bonus Features
Kartra offers bonus features such as Kartra Agency through which you can control and manage your client’s accounts with a master account.
If you’re an agency owner and run funnel building jobs or marketing jobs then you can buy Kartar accounts in bulk with a discount of 40% and manage all accounts with your main central account.
In this way, you don’t have to log in to individual accounts and you’ll just log in through the Kartra agency dashboard.
Kartra Pricing Plans
The incredible thing about Kartra that we like the most is the variety of different packages with a monthly subscription system.
The best thing about these pricing plans is that they offer full access to all the features in the very beginning and you don’t have to pay an extra amount for that, unlike other marketing platforms. The only difference between the different pricing plans is the number of subscriptions per month and the emails sent monthly.
Which pricing plan is perfect for you? The answer to this question relates to the size of your online business, lead capture, monthly emails, and the bandwidth space you need to grow your online business.
Kartra offers monthly subscriptions with its packages so you’re not bound to nay contract or nay conditions while purchasing Kartra.
So let’s have a look at different pricing plans of Kartra and the features they offer,
Kartra Starter Plan and Features
By the name of this plan, it’s clear that this plan is highly suggested for new online businesses and small scale companies with an email list consisting of up to 2,500 leads. This plan costs $99 per month.
So, if you’re a new or a small business owner in the world of internet marketing a starter plan is just a perfect option for you. The following are the precise features offered by the Kartra starter plan,
- Up to 2,500 lead contacts
- Send 15,000 emails per month
- Access to create and host 100 pages
- Access to building 2 membership sites
- Sell up to 20 online products
- Get 20 dynamic follow up sequences
- 1 custom domain
- Access to connect 2 helpdesk portals
- Unlimited page visitors
- 50 GB bandwidth on video hosting feature
- Kartra Agency is excluded
- Get a 25% discount on annual purchase and pay &79 per month annually
Kartra Silver Plan and Features
This is the second pricing plan offered by Kartra, it offers you more access and fewer limitations. This plan is best for growing and developing businesses. If you’re a business in the progressing or developing stage then this pricing option is recommended for you.
The cost of the Silver plan is $199 per month and if you opt for the annual plan then you’ll get a 25% discount and it becomes $149 annually. How cool is this offer! Let’s check out the core features offered by the Kartra Silver plan,
- Build up to 12,500 lead contacts
- Send up to 125,000 emails per month
- 3 custom domains
- Unlimited page hosting
- Unlimited product selling
- 125 GB dynamic bandwidth per month
- Access to unlimited marketing automation
- Build unlimited membership sites
- Unlimited access to helpdesk portal
- Fill access to Kartra Agency feature
Kartra Gold Plan and Features
If you have an extensive email list then you should consider about Kartra Gold plan, as it offers full access to a big number of features and tasks. The gold plan costs $299 per month and $249/month on annual billing. This premium plan offers,
- Up to 25,000 lead capture or contacts
- Send up to 250,000 emails per month
- 5 custom domains
- 200 GB bandwidth on video hosting
- Unlimited page building
- Access to unlimited page visit
- Unlimited membership sites building
- Unlimited page hosting
- Unlimited marketing automation
- Unlimited dynamic follow up sequences
- Sell unlimited online products
- Full access to Kartra Agency
Kartra Platinum Plan and Features
This plan is highly recommended for large-scale businesses, business corporations, and big organizations that need to build large email lists, multiple domains, and extended contact lists. This plan costs $499 per month and the annual billing is $379/month after discount. The exclusive features platinum plan offers are,
- Build up to 50,000 leads and contacts
- Send 500,000 emails per month
- 500 GB bandwidth per month
- 10 custom domains
- Unlimited page building
- Unlimited page visits
- Unlimited access to dynamic follow-up sequences
- Unlimited membership portals
- Unlimited access to helpdesk portals
- 100% access to Kartra Agency
$1 14-Day Trial
One of the amazing offers of Kartra is that you can have 14 days trial for just $1 before you make a purchase. It’s the cheapest trial rate ever! In this way, you can experience the features and applications of the Kartra that whether it matches your business style or not! Read Clickfunnels vs Leadpages.
Kartra Pros:
Following are the pros that we’ve derived from its features and pricing plans,
- All-in-one marketing platform for online business and internet marketing
- Built-in pages, funnels, and beautiful professionally built templates
- Customized marketing page builder including landing pages, sales pages, product launch pages, thank you pages, upsell pages, down-sell pages, squeeze pages, video sales pages, and much more!
- Full marketing automation and email marketing tools
- Membership sites builder
- Smart shopping carts and e-commerce
- Perfect online form builder
- Video hosting with advanced and customizable features
- Offers brilliant affiliate management programs
- Split testing
- Tagging and tracking software
- Pre-made marketing campaigns
- A complete online marketing analytics program
- Calendar tool for scheduling appointments
- Heat mapping analytics
- Helpdesk portals
- Wonderful graphic designer with elegant designed and high converting in-built templates
- Free hosting, webinars, videos, sales funnels, and automation tools
- Highly affordable range of pricing plans
Kartra Cons:
Below are a few weaknesses of Kartra that you may come across,
- A limited number of 3rd party integrations
- Since it’s a new marketing platform, therefore you’ll need more learning and training as Kartra doesn’t provide much education to its users
- It’s quite expensive for small businesses and beginners as they have to pay more when their leads or contacts grow
- It utilizes technical terms which may create a problem for an average person to understand
- It’s not great software when it comes to physical products
Differences between Clickfunnels and Kartra
Clickfunnels and Kartra both are well-known, all-in-one online marketing platforms. Both platforms have similarities in their features and services they offer but still they have some unique differences in their features, strength, and weaknesses. Below we’ve compiled a list of some common differences between Clickfunnels and Kartra.
| Clickfunnels | Kartra |
|---|---|
| Clickfunnels is mainly a funnel builder and is focused on educating people about internet marketing | Kartra is meant for running your entire online business |
| Clickfunnels is an education-driven platform | Kartra is a technology-oriented platform |
| Clickfunnels is an all-in-one platform but with less number of multiple marketing tools on its basic plan, that’s why 3rd party integration is needed Clickfunnels doesn’t support video hosting you’ve to host your videos in an external platform like Vimeo, Wistia, HTML5Video, or YouTube | Kartra is a multi-functional marketing platform with tons of features and marketing tools that’s why it doesn’t require any 3rd party integration Kartra has an in-built video hosting feature with advanced functionalities so you don’t have to upload your videos on 3rd party platforms |
| Clickfunnels contains in-built Evergreen Webinars that function on autopilot conversion and gives you a great opportunity to launch your products through live sessions and videos | Kartra doesn’t support Evergreen webinars however it has Webinar Jam for live sessions |
| Clickfunnels offer one of the golden features, that is online marketing courses and training material arranged by the godfather of online marketing Russell Brunson for personal grooming of an average marketer or online businesses | Kartra doesn’t have a collection of online marketing courses or training, as it’s a new platform and you need much learning and training to get tunned with its advanced technical features |
| Clickfunnels doesn’t have any Calendar tools so you’ve to pay an extra charge for this function with 3rd party integrations | Kartra has an in-built Calendar tool for setting appointments and schedules easily on one platform hence it reduces your extra bills of 3rd party services |
| Clickfunnels has got much experienced and renowned marketers such as Russell Brunson and his successful followers, so you’ll get the guidance and coaching of highly experienced persons. Clickfunnels is pre-existent in the world of online marketing and has produced millionaires in its lifetime history | Kartra unlike Clickfunnels is fairly new in the online marketing industry and is backed by the work of a successful marketer Frank Kern which may be a worthwhile experience for you! |
| Clickfunnels membership portals are easy-to-handle, quite simple, and basic to set up | Kartra membership portals are highly customized and incorporated with tagging and advanced tracking system and give you more access to get in touch with your leads |
| Clickfunnels doesn’t have any helpdesk feature for customer support however, it has a ticketing system to solve your customer’s problems | Kartra has a splendid feature of in-built helpdesk that supports a trackable ticketing system, live chats, and a Facebook group that acknowledges all the inquiries on the spot |
| Clickfunnels integrates with WordPress for blog posts and blog creation. There aren’t any blog pages inside the Clickfunnels however, WordPress is an unbeatable platform for creating blogs | Kartra unlike Clickfunnels has separate pages for Blog creation and contains highly SEO-friendly Blog post pages where you can directly produce a blog |
| Clickfunnels heat map tools are not built-in here they’re integrated with external services | Kartra comes with in-built heat map tools you don’t have to pay extra for this feature |
| Clickfunnels offers tons of training courses, tutorials, and expert advice free of costs for growing your online business | Kartra just provides you a basic knowledge of how to use it and not more than that on how to grow your business |
| Clickfunnels is more popular, outgrown, and has a much bigger community with millions of followers | Kartra is progressing and has a smaller community however, they’re growing their number of members with Facebook community |
| Clickfunnels offers free training for Affiliates in legit affiliate management program plus its more productive and cost-effective with a 40% recurring commission | Kartra on the other hand offers a profitable affiliate program with a 40% recurring commission but there’s no free training for affiliates |
| Clickfunnels has a more user-friendly experience, harmonious learning curve, and easy to navigate interface | Kartra is much technology-driven and has more advanced features which makes it difficult for a non-tech user to navigate through it |
| Clickfunnels is cheaper as its basic plan starts at $97/month but it includes limited email marketing and funnel building features if you want full access to these you’ve to purchase their Etison suite that costs much higher! | Kartra is highly affordable for newbies as its lowest plan is $99/month which offers all the email marketing and funnel building tools needed to build your business. Moreover, you can get a 25% discount on the annual subscription package of Kartra. However, it gets costlier when you grow your business |
Our Verdict:
Which is the better marketing software Clickfunnels or Kartra? There’s no straight answer to this question, as both of these are humongous marketing tools in the digital world. Both platforms are remarkably perfect and great.
In terms of functionality and performance, both tools deliver excellent content and services. It’s super-confusing to decide that which one is the best for your marketing advancement.
However, to help you more in picking up the best option for your online business, we’ve figured out some points from the above differences
So let’s have a quick brief recap…
Tools available on Clickfinnels and Not with Kartra
- Free Books, Training, online courses, and tutorials
- Evergreen Webinars
- Ready-to-use Funnel Hack meetings
- Expert Secrets, dotcom secrets, guides, Mastermind advises, Events, and an enlarged community
- More Profitable legit Affiliate management programs
- 3rd party integrations and multiple payment gateways
Tools available with Kartra and Not with Clickfunnels
- Built-in Video hosting
- Helpdesk
- Blogpost pages and templates
- Inbuilt Heat mapping tools
- Calendar tool
- Affiliate shopping & marketplace
- Marketing analytics
After covering a detailed review and comprehensive comparison of Kartra vs Clickfunnels, we’ve concluded that if you’re new to the funnel building industry and struggling to set up your online business from scratch then you should go for Kartra as it’s more business-oriented and packed with dozens of tools that help you keep everything at one place and maintain your budget.
However, if you stand as an ongoing online business owner and looking to improve your online business skills and funnel building capabilities then Clickfunnels should be your priority.
Now when it comes to the winner, we’ll simply say that it completely depends on your marketing needs and online business requirements. So, choose the one that goes with your taste and caters to your business ideally!
Jacob is a Digital Marketing fanatic. He loves to learn and implement new techniques to highlight the best practices in search engine optimization and Facebook Ads.
He is always seeking knowledge and opportunities so he can share his acquired wisdom with the world.
He started working at a small marketing firm early in his career and learned how to create social media and email marketing campaigns. From there, he moved on to work at a more prominent digital marketing agency, where he learned about SEO, PPC, and CRO.
He loves to study and research different SEO and CRO strategies so he can apply them in his work. He firmly believes that the people and clients he's worked with have influenced his skill growth, and he loves to help others improve their skills.
He's very driven and continually seeks ways to solve problems, create new innovative ideas, and increase his knowledge. Jacob always ensures that his work is done professionally and accurately. In his free time, he loves to go for long runs, listen to music, and spend time with his family.
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